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Updated 17 October 2026
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The car
About this car in Florence
Twice a year, in January and June, Pitti Uomo brings the world's menswear buyers and press to the Fortezza da Basso, and Florence fills with people who notice details. A matte Nero Nemesis Urus Pearl Capsule, with its two-tone cabin, is the car for those weeks: five seats for colleagues, 616 litres for sample cases, and a presence that does not need a bright colour. Book early, because demand peaks then.
The Fortezza is just outside the old centre, but most hotels sit inside the camera-controlled ZTL. Ask yours to register the plate for its garage before you arrive; otherwise the car is handed over at Firenze Peretola, a few minutes away, or at Santa Maria Novella, right by the fair. When the fair is over, the 650 hp V8 and all-wheel drive make the motorway to Lucca an easy hour, with the Renaissance walls to walk and the Versilia beyond.
In January, the trip might continue into the Apennines: winter tyres are fitted in the cold season, and signed roads require them from 15 November to 15 April. Motorway limits are 130 km/h, 110 in the rain, and dipped headlights are compulsory outside towns by day. Delivery is arranged at booking, with insurance included and assistance around the clock.
- Matte Nero Nemesis Urus for Pitti Uomo week
- 616-litre boot and five seats for colleagues and samples
- Delivered to Peretola, Santa Maria Novella or your hotel garage
Specifications
Technical details
- Engine
- V8 4.0L Twin-Turbo
- Power
- 650 hp
- Acceleration 0-100 km/h
- 3.6 s
- Top speed
- 305 km/h
- Transmission
- Automatic
- Drivetrain
- 4x4
- Fuel
- Petrol
- Seats
- 5
- Luggage
- 616 L
- Winter tyres
- Yes
Conditions
Rental conditions
- Security deposit
- €14,000 How the security deposit works
- Included mileage
- 150 km per day
- Extra km
- €6/km
- Minimum driver age
- 25 years
- Driving licence
- Min. 2 years
- Cancellation
- Free up to 5 days before pickup
Reviews
In the city
Drives from Florence, the best months and when to book
Suited to this car
- The Val d'Orcia (about 110 km from Florence): Pienza, Montalcino and San Quirico among UNESCO-listed hills; some estates are reached on gravel roads.
- Lucca and the Versilia (about 95 km from Florence): The motorway to Lucca and its Renaissance walls, then the Versilia coast between Viareggio and Forte dei Marmi, with the Apuan Alps behind.
Best months for this car
It hardly ever snows in Florence and lows stay above freezing: here you choose an SUV for space, luggage and comfort, not for traction.
- Jan: Good
- Feb: Good
- Mar: Good
- Apr: Good
- May: Good
- Jun: Good
- Jul: Good
- Aug: Good
- Sept: Good
- Oct: Good
- Nov: Good
- Dec: Good
When to book early
- Pitti Uomo – January, June · High demand: book early
- Palio di Siena – July–August · High demand: book early
Calendar checked in September 2026. Exact dates change every year: check them on the event's website.
Where to take delivery
- Airport: Firenze Peretola (FLR) – about 5 km from the centre
- Airport: Pisa Galileo Galilei (PSA) – about 85 km from the centre
- Station: Firenze Santa Maria Novella – in the centre
- Or wherever you want: hotel, villa, marina or any address
Questions
Frequently Asked Questions
Can the Urus Pearl Capsule take me to Pitti Uomo at the Fortezza da Basso?
Yes. The Fortezza is outside the core ZTL; drop passengers nearby and keep the car in your hotel garage, registered for access, or collect it at Santa Maria Novella.
How much luggage fits in the Urus for a business trip?
The boot holds 616 litres, enough for several suitcases and sample cases, with five seats in use.
Can I take delivery of the Lamborghini Urus Pearl Capsule at Firenze Peretola (FLR)?
Yes: at Firenze Peretola (FLR), about 5 km from the centre; at Pisa Galileo Galilei (PSA); or at your hotel or villa in Florence. You set the place and the time when you book.
What are the requirements to rent this model?
To rent this model you need to be at least 25 years, hold a driving licence for at least 2 years, and present an ID and a credit card in the driver's name for the €14,000 security deposit. 150 km per day are included. Cancellation: free up to 5 days before pickup.
What are the main features of the Lamborghini Urus Pearl Capsule?
The Lamborghini Urus Pearl Capsule is powered by a V8 4.0L Twin-Turbo engine producing 650 hp, goes from 0 to 100 km/h in 3.6 s, reaches 305 km/h. Automatic transmission, 4x4 drivetrain, petrol engine, 5 seats, 616 L luggage capacity.
Compare
Compare with similar cars in Florence
| Model | Power | 0–100 km/h | Seats | Luggage | Drive | Roof |
|---|---|---|---|---|---|---|
| Lamborghini Urus Pearl Capsule (this car) | 650 hp | 3.6 s | 5 | 616 L | All-wheel | Fixed |
| Aston Martin DBX 707 in Titanium Grey | 707 hp | 3.3 s | 5 | 638 L | All-wheel | Fixed |
| Hire a Porsche Cayenne S Coupé | 474 hp | 4.7 s | 5 | 4 medium | All-wheel | Fixed |
| Mercedes-Benz G63 AMG | 585 hp | 4.5 s | 5 | 454 L | All-wheel | Fixed |
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