IsyLuxe Car Rental
Rent a Lamborghini Urus in Florence
Book luxury services on your own or with a personal concierge. Your luxury, your way.
Rent a Lamborghini Urus in Florence
Florence is a city you leave by car rather than drive through, and that is exactly why the Urus suits it: a ZTL centre on one side, white gravel roads to the wine estates on the other. Six versions are listed, each better at one half of that trip.
- 6 Urus versions
- from €1,100 per day
- monthly rental from €13,800
- Delivery to Firenze Peretola, Pisa Galileo Galilei and Firenze Santa Maria Novella
- Insurance included24/7 support
In short. Rent a Lamborghini Urus in Florence: 6 Urus versions, from €1,100 per day, delivery to Firenze Peretola, Pisa Galileo Galilei and Firenze Santa Maria Novella, insurance included · 24/7 support. Book online in a few minutes or through the concierge.
Updated 17 October 2026
Start with where you are staying. Inside the viali the whole centre is a camera-controlled ZTL, so the car reaches you through your hotel's own garage, once the hotel has registered the plate, or at Peretola, Santa Maria Novella or Pisa. If you have a villa in the hills, we deliver there instead, and that is where the Urus becomes the obvious choice: the strade bianche to Montalcino, Pienza and the Chianti estates are no place for a low two-seater, while all-wheel drive and adjustable ride height take them in their stride.
Keep readingThe fleet
Urus versions available in Florence
LamborghiniUrus SE – Verde Mantisfrom€1,100per day€13,800 per month800hp3,4 s0-100 km/h5seats
LamborghiniUrus Pearl Capsule – Nero Nemesis Opacofrom€1,100per day€13,800 per month650hp3,6 s0-100 km/h5seats
LamborghiniUrus S Nerafrom€1,450per day€15,550 per month666hp3,5 s0-100 km/h5seats
LamborghiniUrus S blu – blu metallizzato interni bianchifrom€1,450per day€15,550 per month666hp3,5 s0-100 km/h5seats
LamborghiniUrus SE – Bianco interni nerifrom€1,500per day€16,250 per month800hp3,4 s0-100 km/h5seats
LamborghiniUrus S – Blufrom€2,100per day€17,250 per month650hp3,6 s0-100 km/h5seats
Lamborghini Urus versions compared
| Version | Power | 0-100 km/h | Top speed | Seats |
|---|---|---|---|---|
| Urus SE – Verde Mantis | 800 CV | 3,4 s | 312 km/h | 5 |
| Urus Pearl Capsule – Nero Nemesis Opaco | 650 CV | 3,6 s | 305 km/h | 5 |
| Urus S Nera | 666 CV | 3,5 s | 305 km/h | 5 |
| Urus S blu – blu metallizzato interni bianchi | 666 CV | 3,5 s | 305 km/h | 5 |
| Urus SE – Bianco interni neri | 800 CV | 3,4 s | 312 km/h | 5 |
| Urus S – Blu | 650 CV | 3,6 s | 305 km/h | 5 |
Alternatives
Cars similar to the Lamborghini Urus in Florence
Lamborghini Urus vs similar cars in Florence
| Model | Power | 0-100 km/h | Top speed | Seats |
|---|---|---|---|---|
| Lamborghini Urus | 650–800 CV | 3.4–3.6 s | 305–312 km/h | 5 |
| Aston Martin DBX 707 – Grigio Titanium | 707 CV | 3,3 s | 310 km/h | 5 |
| Porsche Cayenne S Coupé | 474 CV | 4,7 s | 273 km/h | 5 |
| Mercedes-Benz G63 AMG | 585 CV | 4,5 s | 220 km/h | 5 |
Two ways to book in Florence
Self-booking
Book on your own
- Pick dates and car: see the final price right away, delivery included
- Online booking in a few minutes
- Insurance included
Concierge
Ask for a quote
- Bespoke requests: long rentals, events, several cars at once
- The concierge arranges delivery and details for you
- 24/7 support
Discover Florence
Petrol or hybrid then depends on the pace. The Urus S, with 650 to 666 hp, is the car for long days covering ground, the Val d'Orcia and back, or the Futa pass towards Bologna. The SE, 800 hp combined, suits a slower villa week: it leaves a cypress-lined drive at seven in the morning on electric power and saves the V8 for the motorway to Lucca or the coast at Bolgheri.
In January and June, Pitti Uomo fills the city with people who notice details. That is the moment for the matte Nero Nemesis Pearl Capsule or the black Urus S, discreet but precise. For a wedding in Chianti, the white SE or the Verde Mantis photograph better against the vines. Families should look at the blue S or the Pearl Capsule, with 616 litres for cases and a few bottles of Brunello.
- Petrol Urus S or 800 hp SE hybrid
- Built for Tuscany's gravel roads
- Delivered to Peretola, Pisa, Santa Maria Novella or your villa
Delivery
Where to receive your car in Florence: airports, stations and ports
Delivery is arranged at the address you prefer: hotel, villa, office or terminal. These are the most common arrival points in Florence.
- Airport: Firenze Peretola (FLR) – about 5 km from the centre
- Airport: Pisa Galileo Galilei (PSA) – about 85 km from the centre
- Station: Firenze Santa Maria Novella – in the centre
Good to know
Driving a luxury car in Florence: what to know
- The whole centre inside the viali is a camera-controlled ZTL. Hotels inside it can register a guest's plate for access to their own garage: ask yours before you arrive.
- Most historic centres are ZTL limited-traffic zones watched by cameras: driving in without a permit means a fine that arrives weeks later. Give us the address and we will confirm where the car can reach.
- Speed limits: 130 km/h on motorways (110 in rain), 110 on dual carriageways, 90 on other roads outside towns, 50 in town.
- Motorways are tolled at barriers (cards and cash; Telepass lanes are for devices only). Outside built-up areas dipped headlights are compulsory by day too.
- From 15 November to 15 April, signed roads require winter tyres or chains on board — this covers most Alpine and Apennine roads.
Information checked in September 2026. Local rules change: always follow the road signs.
Questions
Frequently Asked Questions
Can I drive the Urus into Florence's centre?
Only with a permit: the area inside the viali is a ZTL watched by cameras. Hotels there can register your plate for their own garage, so ask yours before you arrive.
Is the Urus suitable for Tuscany's gravel roads?
Yes. All-wheel drive, adjustable ride height and good clearance make it one of the best cars for the strade bianche to farmhouses and wine estates.
Which Urus should I book for Pitti Uomo?
The matte Nero Nemesis Pearl Capsule or the black Urus S. Demand peaks in January and June, so book early.
How much does it cost to rent a Lamborghini Urus in Florence?
From €1,100 to €2,100 per day depending on the version (rate for 3–6 day rentals). The most affordable is the Urus SE – Verde Mantis.
How much does it cost to rent a Lamborghini Urus for a month in Florence?
From €13,800 to €17,250 per month (30 days) depending on the version. Between 11 and 29 days the daily price sits between the 7-10 day rate and the monthly rate.
Which Lamborghini Urus versions can I rent in Florence?
6 versions are available: Urus SE – Verde Mantis, Urus Pearl Capsule – Nero Nemesis Opaco, Urus S Nera, Urus S blu – blu metallizzato interni bianchi, Urus SE – Bianco interni neri and Urus S – Blu.
Can I choose the exact colour?
Yes: every version has its own page and you book exactly that car, not a model "or similar".
Where is the Lamborghini Urus delivered in Florence?
Wherever you like in Florence: hotel, villa, airport, port or any other address, for example Firenze Peretola, Pisa Galileo Galilei and Firenze Santa Maria Novella.
IsyLuxe
Ready to drive in Florence?
Pick your dates: we show the available cars and the final price, delivery included.